SAB invites South African unemployed youth to apply for Sales & Marketing Learnership Programme 2025.
Application Closing Date: Not specified
Location: South Africa
Job Purpose:
To implement a market-driven, differentiated service that builds sustainable competitiveness within the Tavern Class of Trade. This role aims to deliver sustainable growth in brand equity, sales volume, market share, competitive advantage, and corporate reputation.
Skills and Competencies:
Commercial Aptitude
- Understands the value chain across sales and marketing and how the roles interact.
- Proactively seeks competitor information and incorporates it into the selling strategy.
- Understands profitability concepts, including pricing, product mix, and merchandising.
Customer Focus
- Prioritizes customer needs and satisfaction.
- Develops and maintains strong customer relationships.
- Builds authentic connections across diverse groups.
Accountability
- Takes ownership of achieving results and personal actions.
- Demonstrates a strong achievement orientation.
- Maintains high integrity as an SAB representative.
Flexibility
- Adapts behavior to changing situations.
- Open-minded and adjusts priorities based on unexpected events.
Key Roles:
- Identifies and resolves issues in the moment.
- Demonstrates resilience and endurance in managing flexible working hours.
- Willing to work weekends and public holidays as required.
Selling Skills
- Identifies needs and opportunities to drive sales.
- Builds rapport, understands customer needs, and gains commitment.
- Plans, organizes, and prioritizes sales activities effectively.
Planning and Organizing
- Works with the sales lead to leverage SAB’s value proposition.
- Focuses on details and executes plans meticulously.
- Maintains excellent administrative skills.
Customer Development
- Builds and manages customer relationships with tavern owners.
- Conducts weekly customer calls to strengthen partnerships.
- Ensures customer data is current and maintained.
- Achieves customer sales and volume targets.
- Ensures consistent weekly purchases from SAB outlets.
AMPPS Delivery
- Completes and influences the AMPPS survey.
- Ensures availability, merchandising, pricing, promotions, and space execution.
Responsibilities:
Merchandising, Price, Promotions, and Space
- Ensures 100% availability of key brands and packs through forward planning.
- Manages stock rotation for optimal product availability.
- Executes merchandising as per In-Trade Execution Guidelines (ITEG).
- Negotiates and implements price communication and compliance.
- Tracks competitive shelf space and optimizes brand positioning.
Asset Management
- Ensures compliance with SAB refrigeration asset governance and audits.
- Manages permanent merchandising and signage in outlets.
- Stocks SAB products in fridges as per ITEG guidelines.
- Conducts asset verification surveys (e.g., fridges).
- Assists customers with stock management to minimize stock-outs.
Minimum Requirements:
- Diploma or Degree.
- Valid, unendorsed Code 8 driver’s license.
- Basic computer literacy (Microsoft Office proficiency).
- Local area knowledge.
- Flexibility to work on weekends.
- Successful completion of a driver’s assessment test prior to appointment.
Regions Available:
- Central
- Inland
- East Coast Region
- Cape Region
How to apply
Click here to apply online for SAB Sales & Marketing Learnerships 2025