In a strategic move to invest in the future of South Africa’s youth, The Foschini Group (TFG) is offering an exciting YES Intern Marketing opportunity for young graduates looking to step into the world of retail marketing. The role is based at TFG’s Cape Town offices and forms part of the company’s broader commitment to nurturing talent, encouraging innovation, and promoting employment equity in line with the YES (Youth Employment Service) Initiative.
About the YES Intern Marketing Role
TFG’s YES Intern for Marketing is an entry-level, full-time position designed for individuals passionate about marketing, retail, and brand development. The intern will be integrated into a vibrant team of marketing professionals who are at the forefront of creating omnichannel experiences for some of South Africa’s most recognised lifestyle brands.
As part of this internship, the candidate will gain exposure to various aspects of marketing operations, from market research and campaign analysis to creative content production and CRM management. The experience is structured to offer both theoretical learning and practical application, ensuring a well-rounded skill set by the end of the internship term.
Key Responsibilities
The intern will be entrusted with a variety of tasks that span across TFG’s marketing ecosystem. These include:
- Collecting and analysing both quantitative and qualitative data from ongoing marketing campaigns.
- Performing in-depth market analysis to understand the competitive landscape.
- Assisting in the day-to-day administrative duties of the marketing team.
- Creating promotional presentations to support ongoing campaigns.
- Distributing marketing collateral through internal and external distribution networks.
- Coordinating with printers and external suppliers for marketing material production.
- Supporting the execution of activations and new store openings across various brands.
- Assisting in the rollout of both own-brand and branded marketing campaigns.
- Liaising with advertising and creative agencies for campaign delivery.
- Preparing detailed campaign presentations for internal and stakeholder use.
- Managing updates on the company’s customer relationship management (CRM) systems and marketing databases.
- Helping to organise and facilitate brand and marketing-related events.
Required Qualifications and Skills
The internship is ideal for candidates who hold a degree or diploma in Marketing, Digital Marketing, or a similar field. In addition to academic credentials, TFG is looking for individuals who bring energy, curiosity, and a passion for marketing to the table.
Candidates should possess the following:
- Excellent verbal and written communication abilities.
- Proficiency in Microsoft Office applications, especially PowerPoint, Excel, and Word.
- Ability to quickly grasp digital platforms and marketing tools.
- Previous exposure to marketing or advertising environments (e.g., internships or project work) will be advantageous.
- Keen interest in retail, fashion, sports, and lifestyle branding.
- A working knowledge of influencer and content marketing principles.
- A creative portfolio or project samples showcasing marketing-related work is a strong advantage.
- Proven ability to work in fast-paced environments and juggle multiple priorities.
Behavioural Competencies
Beyond technical skills, the ideal intern should display key behavioural traits that align with TFG’s corporate culture:
- Continuous Improvement: A proactive mindset that constantly looks for ways to enhance processes and outputs.
- Decision-Making Abilities: The capacity to analyse complex marketing data and make sound decisions under pressure.
- Entrepreneurial Thinking: The ability to think outside the box, propose innovative ideas, and take initiative.
- Customer-Centric Focus: A commitment to delivering high levels of customer service in all marketing interactions.
- Strong Communication: Comfort with presenting ideas and engaging with internal teams and external stakeholders.
Why Join TFG?
TFG isn’t just a retail company—it’s a launchpad for ambitious young professionals. With a portfolio of 34 lifestyle and apparel brands, TFG is one of Africa’s most prominent retail groups. The organisation is driven by a clear vision: to create the most remarkable omnichannel experiences for customers.
At its core, TFG believes that its people are its greatest asset. This belief is reflected in the support, mentorship, and training provided to interns. From learning how major campaigns are conceptualised to understanding how retail trends are shaped, interns are empowered to make real contributions to TFG’s marketing strategy.
Work Location and Schedule
- Office Location: 40 Junct, Cape Town, 7493, South Africa
- Work Schedule: Full-time position (Monday to Friday)
How to Apply
Candidates eager to begin their marketing careers with one of South Africa’s most forward-thinking retail companies should apply as soon as possible. TFG welcomes applications from enthusiastic, driven individuals who are ready to challenge themselves and grow professionally in a dynamic environment.
The YES Intern Marketing position at TFG offers more than just work experience—it’s an invitation to become part of a purpose-driven organisation that is reshaping the South African retail landscape. With access to real projects, mentorship from industry leaders, and opportunities for personal development, this internship can be the first step in an exciting career journey.
If you’re passionate about marketing and ready to work in a fast-paced, creative environment, TFG’s YES Intern Marketing role is the perfect place to start.